Construct · 1 fields · 1 citations

agency model of customization: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed

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Computer-mediated communication

the account that letting users customize content makes the self a source, which raises feelings of agency and control and shapes attitudes toward the content.

In computer-mediated communication, agency model of customization refers to the account that letting users customize content makes the self a source, which raises feelings of agency and control and shapes attitudes toward the content. This meaning comes from Sundar (2010) in Human Communication Research.[1]

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Nearby constructs

agency6 fields · 12 citationsjingle · one name, six constructs computer-mediated communication1 fields · 1 citationsanchor · a standalone construct control4 fields · 5 citationsjingle · one word, four constructs

References

Sundar, S. S., & Marathe, S. S. (2010). Personalization versus Customization: The Importance of Agency, Privacy, and Power Usage. Human Communication Research, 36(3), 298-322. https://doi.org/10.1111/j.1468-2958.2010.01377.x

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