Construct · 1 fields · 1 citations

alignable differences: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
alignabledifferences1 CONSTRUCTAlignable differencesMARKMAN · CONSUMER RESEARCH

A single standalone construct; nearby constructs are located against it in the Collider. Tap a field for its definition, unit, and measures.

Consumer research

differences between options on shared, comparable attributes, which consumers weigh more heavily than differences with no counterpart in the other option.

In consumer research, alignable differences refers to differences between options on shared, comparable attributes, which consumers weigh more heavily than differences with no counterpart in the other option. This meaning comes from Markman (1995) in Organizational Behavior and Human Decision Processes.[1]

Unit
Recovery means
Measured by

Next

Run it through the Collider, or take the citations with you.

See how alignable differences sits against neighbouring constructs in the Collider, or export every reference on this page in one click.

Open in ColliderExport BibTeXReport this entry

Nearby constructs

option4 fields · 9 citationsjingle · one word, four constructs

References

  1. Markman, A. B., & Medin, D. L. (1995). Similarity and Alignment in Choice. Organizational Behavior and Human Decision Processes, 63(2), 117-130. https://doi.org/10.1006/obhd.1995.1067

Cited on this page?

Confirm your construct, or correct us.

If your work is cited behind one of these entries, you know better than we do whether we captured the meaning right. Confirm it, suggest an edit, or dispute it, and your name goes on the entry as an author who has checked it, linked to your ORCID.

Claim your construct