Construct · 1 fields · 1 citations

big data hubris: a standalone construct

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big datahubris1 CONSTRUCTBig data hubrisLAZER · COMMUNICATION

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Communication

the often implicit assumption that big data can substitute for traditional data collection and analysis, illustrated by the overestimates of Google Flu Trends.

In communication, big data hubris refers to the often implicit assumption that big data can substitute for traditional data collection and analysis, illustrated by the overestimates of Google Flu Trends. This meaning comes from Lazer (2014) in Science.[1]

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big data1 fields · 1 citationsanchor · a standalone constructhubris1 fields · 1 citationsanchor · one word, several carriers

References

  1. Lazer, D., Kennedy, R., King, G., & Vespignani, A. (2014). The Parable of Google Flu: Traps in Big Data Analysis. Science, 343(6176), 1203-1205. https://doi.org/10.1126/science.1248506

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