Construct · 1 fields · 1 citations

commercialization strategy for technology entrepreneurs: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed

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Innovation management

a start-up's choice between competing in the product market and cooperating with incumbents through licensing or alliances, shaped by appropriability and complementary assets.

In innovation management, commercialization strategy for technology entrepreneurs refers to a start-up's choice between competing in the product market and cooperating with incumbents through licensing or alliances, shaped by appropriability and complementary assets. This meaning comes from Gans (2003) in Research Policy.[1]

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Nearby constructs

complementary assets1 fields · 1 citationsanchor · a standalone construct innovation6 fields · 11 citationsjingle · one name, six constructs licensing3 fields · 5 citationsjingle · one word, three constructs

References

Gans, J. S., & Stern, S. (2003). The product market and the market for “ideas”: commercialization strategies for technology entrepreneurs. Research Policy, 32(2), 333-350. https://doi.org/10.1016/s0048-7333(02)00103-8

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