Construct · 1 fields · 1 citations

consumer self-confidence: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
consumerself-confidence1 CONSTRUCTConsumer self-confidenceBEARDEN · CONSUMER RESEARCH

A single standalone construct; nearby constructs are located against it in the Collider. Tap a field for its definition, unit, and measures.

Consumer research

the extent to which a person feels capable and assured about their marketplace decisions and behaviors.

In consumer research, consumer self-confidence refers to the extent to which a person feels capable and assured about their marketplace decisions and behaviors. This meaning comes from Bearden (2001) in Journal of Consumer Research.[1]

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Nearby constructs

extent1 fields · 1 citationsanchor · a standalone constructperson3 fields · 6 citationsjingle · one word, three constructs

References

  1. Bearden, W. O., Hardesty, D. M., & Rose, R. L. (2001). Consumer Self-Confidence: Refinements in Conceptualization and Measurement. Journal of Consumer Research, 28(1), 121-134. https://doi.org/10.1086/321951

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