Construct · 1 fields · 1 citations

corporate disaster donations: a standalone construct

One name. One construct. A landmark on the map.

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Corporate social responsibility

corporate gifts after natural disasters, studied as a strategic response that is larger for firms with poor reputations and in need of goodwill.

In corporate social responsibility, corporate disaster donations refers to corporate gifts after natural disasters, studied as a strategic response that is larger for firms with poor reputations and in need of goodwill. This meaning comes from Muller (2011) in Strategic Management Journal.[1]

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Nearby constructs

corporate social responsibility1 fields · 1 citationsanchor · a standalone construct goodwill3 fields · 3 citationsjingle · one word, three constructs natural3 fields · 7 citationsjingle · one word, three constructs

References

Muller, A., & Kräussl, R. (2011). Doing good deeds in times of need: a strategic perspective on corporate disaster donations. Strategic Management Journal, 32(9), 911-929. https://doi.org/10.1002/smj.917

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