Construct · 1 fields · 1 citations

CSR and luxury brand concepts: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed

A single standalone construct; nearby constructs are located against it in the Collider. Tap a field for its definition, unit, and measures.

Consumer research

the finding that CSR messages can hurt luxury brands whose concept rests on self-enhancement values, through conceptual disfluency.

In consumer research, CSR and luxury brand concepts refers to the finding that CSR messages can hurt luxury brands whose concept rests on self-enhancement values, through conceptual disfluency. This meaning comes from Torelli (2012) in Journal of Consumer Research.[1]

Unit
Recovery means
Measured by

Run it through the Collider, or take the citations with you.

See how CSR and luxury brand concepts sits against neighbouring constructs in the Collider, or export every reference on this page in one click.

Open in Collider Export BibTeX Report this entry

Nearby constructs

egoistic values1 fields · 1 citationsanchor · a standalone construct self-enhancement1 fields · 1 citationsanchor · a standalone construct

References

Torelli, C. J., Monga, A. B., & Kaikati, A. M. (2012). Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts. Journal of Consumer Research, 38(5), 948-963. https://doi.org/10.1086/660851

Cited on this page?

Confirm your construct, or correct us.

If your work is cited behind one of these entries, you know better than we do whether we captured the meaning right. Confirm it, suggest an edit, or dispute it, and your name goes on the entry as an author who has checked it, linked to your ORCID.

Claim your construct