Construct · 1 fields · 1 citations

CVSCALE: a standalone construct

One name. One construct. A landmark on the map.

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CVSCALE1 CONSTRUCTCVSCALEYOO · CROSS-CULTURAL

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Cross-cultural psychology

a scale measuring Hofstede's five cultural dimensions as personal values of individuals rather than as national averages.

In cross-cultural psychology, CVSCALE refers to a scale measuring Hofstede's five cultural dimensions as personal values of individuals rather than as national averages. This meaning comes from Yoo (2011) in Journal of International Consumer Marketing.[1]

Unit
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Measured by

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Nearby constructs

national culture4 names · 5 citationsjangle · one name, four frameworksscale3 fields · 3 citationsjingle · one word, three constructs

References

  1. Yoo, B., Donthu, N., & Lenartowicz, T. (2011). Measuring Hofstede's Five Dimensions of Cultural Values at the Individual Level: Development and Validation of CVSCALE. Journal of International Consumer Marketing, 23(3-4), 193-210. https://doi.org/10.1080/08961530.2011.578059

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