Construct · 1 fields · 1 citations

digital astroturfing: a standalone construct

One name. One construct. A landmark on the map.

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Political communication

a form of manufactured, deceptive and strategic online activity that mimics grassroots support for a cause.

In political communication, digital astroturfing refers to a form of manufactured, deceptive and strategic online activity that mimics grassroots support for a cause. This meaning comes from Kovic (2018) in Studies in Communication Sciences.[1]

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Nearby constructs

cause3 fields · 7 citationsjingle · one word, three constructs form4 fields · 7 citationsjingle · one word, four constructs support3 fields · 4 citationsjingle · one word, three constructs

References

Kovic, M., Rauchfleisch, A., Sele, M., & Caspar, C. (2018). Digital astroturfing in politics: Definition, typology, and countermeasures. Studies in Communication Sciences, 18(1). https://doi.org/10.24434/j.scoms.2018.01.005

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