Construct · 1 fields · 1 citations

greenwashing: a standalone construct

One name. One construct. A landmark on the map.

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greenwashing1 CONSTRUCTGreenwashingDELMAS · MANAGEMENT

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Management

poor environmental performance combined with positive communication about environmental performance.

In management, greenwashing refers to poor environmental performance combined with positive communication about environmental performance. This meaning comes from Delmas (2011) in California Management Review.[1]

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Nearby constructs

brownwashing1 fields · 1 citationsanchor · a standalone constructcorporate environmental performance1 fields · 1 citationsanchor · a standalone constructgreen consumer confusion1 fields · 1 citationsanchor · a standalone construct

References

  1. Delmas, M. A., & Burbano, V. C. (2011). The Drivers of Greenwashing. California Management Review, 54(1), 64-87. https://doi.org/10.1525/cmr.2011.54.1.64

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