Construct · 1 fields · 1 citations

hope appeals: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed

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Persuasion

messages that evoke hope by presenting a desired outcome as possible, which can motivate action on issues such as climate change.

In persuasion, hope appeals refers to messages that evoke hope by presenting a desired outcome as possible, which can motivate action on issues such as climate change. This meaning comes from Chadwick (2014) in Health Communication.[1]

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Nearby constructs

action3 fields · 6 citationsjingle · one word, three constructs climate3 fields · 3 citationsjingle · one word, three constructs hope1 fields · 1 citationsanchor · a standalone construct

References

Chadwick, A. E. (2014). Toward a Theory of Persuasive Hope: Effects of Cognitive Appraisals, Hope Appeals, and Hope in the Context of Climate Change. Health Communication, 30(6), 598-611. https://doi.org/10.1080/10410236.2014.916777

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