Construct · 1 fields · 1 citations

interpretive packages: a standalone construct

One name. One construct. A landmark on the map.

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Political sociology

clusters of frames, metaphors, catchphrases and images that sponsors use to give an issue a particular meaning in media discourse.

In political sociology, interpretive packages refers to clusters of frames, metaphors, catchphrases and images that sponsors use to give an issue a particular meaning in media discourse. This meaning comes from Gamson (1989) in American Journal of Sociology.[1]

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Nearby constructs

discourse6 fields · 10 citationsjingle · one name, six constructs

References

Gamson, W. A., & Modigliani, A. (1989). Media Discourse and Public Opinion on Nuclear Power: A Constructionist Approach. American Journal of Sociology, 95(1), 1-37. https://doi.org/10.1086/229213

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