Construct · 1 fields · 1 citations

multimarket sphere of influence: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed

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Strategic management

a market in which a firm holds a dominant position and which it uses in multimarket maneuvering to divert or protect resources against rivals.

In strategic management, multimarket sphere of influence refers to a market in which a firm holds a dominant position and which it uses in multimarket maneuvering to divert or protect resources against rivals. This meaning comes from McGrath (1998) in The Academy of Management Review.[1]

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Nearby constructs

dominant1 fields · 1 citationsanchor · a standalone construct influence5 fields · 5 citationsjingle · one word, five constructs market3 fields · 5 citationsjingle · one word, three constructs

References

McGrath, R. G., Chen, M., & MacMillan, I. C. (1998). Multimarket Maneuvering in Uncertain Spheres of Influence: Resource Diversion Strategies. The Academy of Management Review, 23(4), 724. https://doi.org/10.2307/259059

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