Construct · 1 fields · 1 citations

price-quality inference: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed

A single standalone construct; nearby constructs are located against it in the Collider. Tap a field for its definition, unit, and measures.

Marketing

consumers using price, brand and store name as cues to infer product quality.

In marketing, price-quality inference refers to consumers using price, brand and store name as cues to infer product quality. This meaning comes from Rao (1989) in Journal of Marketing Research.[1]

Unit
Recovery means
Measured by

Run it through the Collider, or take the citations with you.

See how price-quality inference sits against neighbouring constructs in the Collider, or export every reference on this page in one click.

Open in Collider Export BibTeX Report this entry

Nearby constructs

inference3 fields · 5 citationsjingle · one word, three constructs product3 fields · 3 citationsjingle · one word, three constructs quality6 fields · 13 citationsjingle · one name, six constructs

References

Rao, A. R., & Monroe, K. B. (1989). The Effect of Price, Brand Name, and Store Name on Buyers’ Perceptions of Product Quality: An Integrative Review. Journal of Marketing Research, 26(3), 351-357. https://doi.org/10.1177/002224378902600309

Cited on this page?

Confirm your construct, or correct us.

If your work is cited behind one of these entries, you know better than we do whether we captured the meaning right. Confirm it, suggest an edit, or dispute it, and your name goes on the entry as an author who has checked it, linked to your ORCID.

Claim your construct