Construct · 1 fields · 1 citations

self-referencing: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
self-referencing1 CONSTRUCTSelf-referencingBURNKRANT · PERSUASION

A single standalone construct; nearby constructs are located against it in the Collider. Tap a field for its definition, unit, and measures.

Persuasion

processing a message by relating it to oneself and one's own experiences, which increases elaboration and can increase persuasion.

In persuasion, self-referencing refers to processing a message by relating it to oneself and one's own experiences, which increases elaboration and can increase persuasion. This meaning comes from Burnkrant (1995) in Journal of Consumer Research.[1]

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Nearby constructs

elaboration4 fields · 5 citationsjingle · one word, four constructsmessage3 fields · 6 citationsjingle · one word, three constructspersuasion3 fields · 5 citationsjingle · one word, three constructs

References

  1. Burnkrant, R. E., & Unnava, H. R. (1995). Effects of Self-Referencing on Persuasion. Journal of Consumer Research, 22(1), 17. https://doi.org/10.1086/209432

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