Construct · 1 fields · 1 citations

social cognitive theory of mass communication: a standalone construct

One name. One construct. A landmark on the map.

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Mass communication

media shape thought and behavior through observational learning, modeling and self-efficacy, alongside direct and socially mediated pathways.

In mass communication, social cognitive theory of mass communication refers to media shape thought and behavior through observational learning, modeling and self-efficacy, alongside direct and socially mediated pathways. This meaning comes from Bandura (2001) in Media Psychology.[1]

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Nearby constructs

imitation2 fields · 4 citationsjingle · one word, two constructs learning6 fields · 14 citationsjingle · one name, six constructs mass3 fields · 9 citationsjingle · one word, three constructs

References

Bandura, A. (2001). Social Cognitive Theory of Mass Communication. Media Psychology, 3(3), 265-299. https://doi.org/10.1207/s1532785xmep0303_03

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