Construct · 1 fields · 1 citations

time-ask effect: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
time-askeffect1 CONSTRUCTTime-ask effectLIU · PHILANTHROPY AND GIVING

A single standalone construct; nearby constructs are located against it in the Collider. Tap a field for its definition, unit, and measures.

Philanthropy and giving

asking people to think about donating time before money makes them give more by activating thoughts of emotional meaning.

In philanthropy and giving, time-ask effect refers to asking people to think about donating time before money makes them give more by activating thoughts of emotional meaning. This meaning comes from Liu (2008) in Journal of Consumer Research.[1]

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References

  1. Liu, W., & Aaker, J. (2008). The Happiness of Giving: The Time-Ask Effect. Journal of Consumer Research, 35(3), 543-557. https://doi.org/10.1086/588699

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