Construct · 1 fields · 1 citations

transformative service research: a standalone construct

One name. One construct. A landmark on the map.

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transformativeservice research1 CONSTRUCTTransformative serviceANDERSON · SERVICES MARKETING

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Services marketing

service research aimed at improving the well-being of individuals, communities and ecosystems.

In services marketing, transformative service research refers to service research aimed at improving the well-being of individuals, communities and ecosystems. This meaning comes from Anderson (2013) in Journal of Business Research.[1]

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Nearby constructs

business1 fields · 1 citationsanchor · a standalone constructservice1 fields · 1 citationsanchor · a standalone constructwell-being4 names · 5 citationsjangle · one word, four well-beings

References

  1. Anderson, L., Ostrom, A. L., Corus, C., Fisk, R. P., Gallan, A. S., Giraldo, M., Mende, M., Mulder, M., Rayburn, S. W., Rosenbaum, M. S., Shirahada, K., & Williams, J. D. (2013). Transformative service research: An agenda for the future. Journal of Business Research, 66(8), 1203-1210. https://doi.org/10.1016/j.jbusres.2012.08.013

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