Construct · 1 fields · 3 citations
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The roboticist Masahiro Mori coined the term in a 1970 essay in the Japanese magazine Energy, later given a standard English translation by MacDorman and Kageki in 2012. Mori proposed that as a robot or animated figure is made more humanlike, a viewer's affinity toward it rises, but only up to a point: when the figure is very nearly human yet imperfect, affinity drops sharply into a region of eeriness and unease that he called the valley, and it recovers only when the figure reaches full, indistinguishable human likeness. He also argued that movement deepens the effect, so a moving near-human figure feels more unsettling than a still one. The construct is distinctive as a proposed non-monotonic relationship, a curve that reverses direction rather than rising steadily, linking a figure's degree of human likeness to the affinity or discomfort it evokes, and it remains a central reference point for designing robots, avatars, and computer-generated characters.[1][2][3]
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