Construct · 1 fields · 1 citations

vegetarian menu section effect: a standalone construct

One name. One construct. A landmark on the map.

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vegetarian menusection effect1 CONSTRUCTVegetarian menu sectionBACON · CONSUMER RESEARCH

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Consumer research

the finding that listing vegetarian dishes in a separate menu section lowers how often diners choose them.

In consumer research, vegetarian menu section effect refers to the finding that listing vegetarian dishes in a separate menu section lowers how often diners choose them. This meaning comes from Bacon (2018) in Appetite.[1]

Unit
Recovery means
Measured by

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Nearby constructs

section1 fields · 2 citationsanchor · a standalone construct

References

  1. Bacon, L., & Krpan, D. (2018). (Not) Eating for the environment: The impact of restaurant menu design on vegetarian food choice. Appetite, 125, 190-200. https://doi.org/10.1016/j.appet.2018.02.006

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