Construct · 1 fields · 1 citations

actor engagement: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
actorengagement1 CONSTRUCTActor engagementBRODIE · SERVICES MARKETING

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Services marketing

the disposition and activity of any actor, not only customers, to engage with others in a service network, setting out the conceptual domain of engagement.

In services marketing, actor engagement refers to the disposition and activity of any actor, not only customers, to engage with others in a service network, setting out the conceptual domain of engagement. This meaning comes from Brodie (2019) in Journal of Service Research.[1]

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Nearby constructs

disposition2 fields · 2 citationsjingle · one word, two constructsdomain3 fields · 4 citationsjingle · one word, three constructsengagement8 fields · 13 citationsjingle · one name, seven constructs

References

  1. Brodie, R. J., Fehrer, J. A., Jaakkola, E., & Conduit, J. (2019). Actor Engagement in Networks: Defining the Conceptual Domain. Journal of Service Research, 22(2), 173-188. https://doi.org/10.1177/1094670519827385

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