Construct · 1 fields · 1 citations

AdWords problem: a standalone construct

One name. One construct. A landmark on the map.

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Online algorithms

the online allocation of arriving search queries to budget-limited advertisers, solved with a 1 - 1/e competitive ratio by trading off bids against spent budget.

In online algorithms, AdWords problem refers to the online allocation of arriving search queries to budget-limited advertisers, solved with a 1 - 1/e competitive ratio by trading off bids against spent budget. This meaning comes from Mehta (2007) in Journal of the ACM.[1]

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Nearby constructs

allocation3 fields · 4 citationsjingle · one word, three constructs competitive analysis1 fields · 1 citationsanchor · a standalone construct search4 fields · 7 citationsjingle · one word, four constructs

References

Mehta, A., Saberi, A., Vazirani, U., & Vazirani, V. (2007). AdWords and generalized online matching. Journal of the ACM, 54(5), 22. https://doi.org/10.1145/1284320.1284321

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