Construct · 1 fields · 1 citations

attitude accessibility: a standalone construct

One name. One construct. A landmark on the map.

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Social psychology

the ease with which an attitude comes to mind, so that strong attitudes activate automatically.

In social psychology, attitude accessibility refers to the ease with which an attitude comes to mind, so that strong attitudes activate automatically. This meaning comes from Fazio (1986) in Journal of Personality and Social Psychology.[1]

Unit
Recovery means
Measured by

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Nearby constructs

affective priming1 fields · 1 citationsanchor · a standalone construct accessibility2 fields · 2 citationsjingle · one word, two carriers attitude strength1 fields · 1 citationsanchor · a standalone construct

References

Fazio, R. H., Sanbonmatsu, D. M., Powell, M. C., & Kardes, F. R. (1986). On the automatic activation of attitudes. Journal of Personality and Social Psychology, 50(2), 229-238. https://doi.org/10.1037/0022-3514.50.2.229

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