Construct · 1 fields · 1 citations

complex contagion: a standalone construct

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Network science

spread of a behavior that requires exposure from several contacts before adoption, so it travels poorly over long ties.

In network science, complex contagion refers to spread of a behavior that requires exposure from several contacts before adoption, so it travels poorly over long ties. This meaning comes from Centola (2007) in American Journal of Sociology.[1]

Unit
Recovery means
Measured by

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Nearby constructs

adoption3 fields · 5 citationsjingle · one word, three constructs complex4 fields · 4 citationsjingle · one word, four constructs contagion5 fields · 6 citationsjingle · one word, five constructs

References

Centola, D., & Macy, M. (2007). Complex Contagions and the Weakness of Long Ties. American Journal of Sociology, 113(3), 702-734. https://doi.org/10.1086/521848

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