Construct · 1 fields · 1 citations

diffusion of medical innovation: a standalone construct

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Medical sociology

the spread of a new drug among physicians through professional networks, where socially integrated doctors adopted it sooner.

In medical sociology, diffusion of medical innovation refers to the spread of a new drug among physicians through professional networks, where socially integrated doctors adopted it sooner. This meaning comes from Coleman (1957) in Sociometry.[1]

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Nearby constructs

social contagion in new drug adoption1 fields · 1 citationsanchor · a standalone construct diffusion6 fields · 12 citationsjingle · one name, six constructs innovation6 fields · 11 citationsjingle · one name, six constructs

References

Coleman, J., Katz, E., & Menzel, H. (1957). The Diffusion of an Innovation Among Physicians. Sociometry, 20(4), 253. https://doi.org/10.2307/2785979

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