Construct · 1 fields · 1 citations

image motivation: a standalone construct

One name. One construct. A landmark on the map.

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Behavioral economics

the desire to be seen by others as good, which drives prosocial behavior when visible and can be crowded out by monetary rewards.

In behavioral economics, image motivation refers to the desire to be seen by others as good, which drives prosocial behavior when visible and can be crowded out by monetary rewards. This meaning comes from Ariely (2009) in American Economic Review.[1]

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Nearby constructs

good2 fields · 5 citationsjingle · one word, two constructs image4 fields · 5 citationsjingle · one word, four constructs motivation6 fields · 18 citationsjingle · one name, six constructs

References

Ariely, D., Bracha, A., & Meier, S. (2009). Doing Good or Doing Well? Image Motivation and Monetary Incentives in Behaving Prosocially. American Economic Review, 99(1), 544-555. https://doi.org/10.1257/aer.99.1.544

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