Construct · 1 fields · 1 citations

prosumption: a standalone construct

One name. One construct. A landmark on the map.

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Consumer research

the merging of production and consumption, where consumers do unpaid productive work such as creating online content.

In consumer research, prosumption refers to the merging of production and consumption, where consumers do unpaid productive work such as creating online content. This meaning comes from Ritzer (2010) in Journal of Consumer Culture.[1]

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Nearby constructs

consumption3 fields · 5 citationsjingle · one word, three constructs culture4 fields · 9 citationsjingle · one word, four constructs work4 fields · 4 citationsjingle · one word, four constructs

References

Ritzer, G., & Jurgenson, N. (2010). Production, Consumption, Prosumption: The nature of capitalism in the age of the digital ‘prosumer’. Journal of Consumer Culture, 10(1), 13-36. https://doi.org/10.1177/1469540509354673

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