Construct · 1 fields · 1 citations

quick win, fast fail: a standalone construct

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Drug discovery

development strategy of testing proof of concept early and cheaply so likely failures are stopped before costly late-phase trials.

In drug discovery, quick win, fast fail refers to development strategy of testing proof of concept early and cheaply so likely failures are stopped before costly late-phase trials. This meaning comes from Paul (2010) in Nature Reviews Drug Discovery.[1]

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Nearby constructs

development1 fields · 2 citationsanchor · a standalone construct proof2 fields · 5 citationsjingle · one word, two constructs quick2 fields · 2 citationsjingle · one word, two constructs

References

Paul, S. M., Mytelka, D. S., Dunwiddie, C. T., Persinger, C. C., Munos, B. H., Lindborg, S. R., & Schacht, A. L. (2010). How to improve R&D productivity: the pharmaceutical industry's grand challenge. Nature Reviews Drug Discovery, 9(3), 203-214. https://doi.org/10.1038/nrd3078

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