Construct · 1 fields · 1 citations

service orientation: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
serviceorientation1 CONSTRUCTService orientation HOGAN · SERVICES MARKETING

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Services marketing

a disposition to be helpful, thoughtful, considerate and cooperative toward customers.

In services marketing, service orientation refers to a disposition to be helpful, thoughtful, considerate and cooperative toward customers. This meaning comes from Hogan (1984) in Journal of Applied Psychology.[1]

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Nearby constructs

child protection versus family service orientation1 fields · 1 citationsanchor · a standalone constructdisposition2 fields · 2 citationsjingle · one word, two constructsorientation4 fields · 5 citationsjingle · one word, four constructs

References

  1. Hogan, J., Hogan, R., & Busch, C. M. (1984). How to measure service orientation. Journal of Applied Psychology, 69(1), 167-173. https://doi.org/10.1037/0021-9010.69.1.167

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