Construct · 1 fields · 1 citations

source orientation: a standalone construct

One name. One construct. A landmark on the map.

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sourceorientation1 CONSTRUCTSource orientationSUNDAR · COMMUNICATION

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Communication

which layer of a message's origin people attend to online, such as the gatekeeper, the computer, the receiver or the original source.

In communication, source orientation refers to which layer of a message's origin people attend to online, such as the gatekeeper, the computer, the receiver or the original source. This meaning comes from Sundar (2001) in Journal of Communication.[1]

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Nearby constructs

layer3 fields · 5 citationsjingle · one word, three constructsmessage3 fields · 6 citationsjingle · one word, three constructsorientation4 fields · 5 citationsjingle · one word, four constructs

References

  1. Sundar, S. S., & Nass, C. (2001). Conceptualizing sources in online news. Journal of Communication, 51(1), 52-72. https://doi.org/10.1111/j.1460-2466.2001.tb02872.x

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