Construct · 1 fields · 1 citations

Sport Industry Segment Model: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
Sport IndustrySegment Model1 CONSTRUCTSport Industry SegmentPITTS · SPORT MANAGEMENT

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Sport management

a model that divides the sport industry into performance, production and promotion segments according to the product or service offered.

In sport management, Sport Industry Segment Model refers to a model that divides the sport industry into performance, production and promotion segments according to the product or service offered. This meaning comes from Pitts (1994) in Sport Marketing Quarterly.[1]

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Nearby constructs

industry1 fields · 1 citationsanchor · a standalone constructmodel3 fields · 3 citationsjingle · one word, three constructsperformance6 fields · 8 citationsjingle · one word, five performances

References

  1. Pitts, B. G., Fielding, L. W., & Miller, L. K. (1994). Industry Segmentation Theory and the Sport Industry: Developing a Sport Industry Segment Model. Sport Marketing Quarterly, 3(1), 15-24. https://doi.org/10.1177/106169349400300103

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