Construct · 1 fields · 1 citations

consumer response to stockouts: a standalone construct

One name. One construct. A landmark on the map.

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consumer responseto stockouts1 CONSTRUCTConsumer response toCAMPO · CONSUMER RESEARCH

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Consumer research

what shoppers do when a wanted item is unavailable, such as switching items, brands or stores, or delaying purchase.

In consumer research, consumer response to stockouts refers to what shoppers do when a wanted item is unavailable, such as switching items, brands or stores, or delaying purchase. This meaning comes from Campo (2000) in Journal of Retailing.[1]

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Nearby constructs

item1 fields · 1 citationsanchor · a standalone constructpurchase1 fields · 2 citationsanchor · a standalone constructresponse4 fields · 4 citationsjingle · one word, four constructs

References

  1. Campo, K., Gijsbrechts, E., & Nisol, P. (2000). Towards understanding consumer response to stock-outs. Journal of Retailing, 76(2), 219-242. https://doi.org/10.1016/s0022-4359(00)00026-9

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