Construct · 1 fields · 1 citations

intrinsic versus extrinsic cues in prosocial lending: a standalone construct

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intrinsic versus extrinsiccues in prosocial lending1 CONSTRUCTIntrinsic versusALLISON · ENTREPRENEURIAL

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Entrepreneurial finance

the finding that lenders on prosocial microlending platforms respond more to narratives framing a venture as a chance to help others than as a business opportunity.

In entrepreneurial finance, intrinsic versus extrinsic cues in prosocial lending refers to the finding that lenders on prosocial microlending platforms respond more to narratives framing a venture as a chance to help others than as a business opportunity. This meaning comes from Allison (2015) in Entrepreneurship Theory and Practice.[1]

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business1 fields · 1 citationsanchor · a standalone constructchance4 fields · 6 citationsjingle · one word, four constructsframing4 fields · 8 citationsjingle · one name, four constructs

References

  1. Allison, T. H., Davis, B. C., Short, J. C., & Webb, J. W. (2015). Crowdfunding in a Prosocial Microlending Environment: Examining the Role of Intrinsic versus Extrinsic Cues. Entrepreneurship Theory and Practice, 39(1), 53-73. https://doi.org/10.1111/etap.12108

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