Construct · 1 fields · 1 citations

opportunity cost neglect: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
opportunitycost neglect1 CONSTRUCTOpportunity cost neglectFREDERICK · JUDGMENT AND

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Judgment and decision making

the failure to consider spontaneously what else could be done with money or time when deciding on a purchase, which reminders of alternatives reduce.

In judgment and decision making, opportunity cost neglect refers to the failure to consider spontaneously what else could be done with money or time when deciding on a purchase, which reminders of alternatives reduce. This meaning comes from Frederick (2009) in Journal of Consumer Research.[1]

Unit
Recovery means
Measured by

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Nearby constructs

cost4 fields · 4 citationsjingle · one word, four constructsfailure4 fields · 6 citationsjingle · one word, four constructsjudgment2 fields · 4 citationsjingle · one word, two constructs

References

  1. Frederick, S., Novemsky, N., Wang, J., Dhar, R., & Nowlis, S. (2009). Opportunity Cost Neglect. Journal of Consumer Research, 36(4), 553-561. https://doi.org/10.1086/599764

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