Construct · 1 fields · 1 citations

return policy leniency: a standalone construct

One name. One construct. A landmark on the map.

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Retailing

how generous a retailer's return terms are on time, money, effort, scope and exchange, and how this affects purchases and returns.

In retailing, return policy leniency refers to how generous a retailer's return terms are on time, money, effort, scope and exchange, and how this affects purchases and returns. This meaning comes from Janakiraman (2016) in Journal of Retailing.[1]

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Nearby constructs

effort2 fields · 2 citationsjingle · one word, two constructs exchange4 fields · 7 citationsjingle · one word, four constructs policy2 fields · 4 citationsjingle · one word, two constructs

References

Janakiraman, N., Syrdal, H. A., & Freling, R. (2016). The Effect of Return Policy Leniency on Consumer Purchase and Return Decisions: A Meta-analytic Review. Journal of Retailing, 92(2), 226-235. https://doi.org/10.1016/j.jretai.2015.11.002

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