Construct · 1 fields · 1 citations

strategic drift: a standalone construct

One name. One construct. A landmark on the map.

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strategicdrift1 CONSTRUCTStrategic driftJOHNSON · STRATEGIC MANAGEMENT

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Strategic management

the gradual movement of an organization's strategy away from changes in its environment because managers interpret change through an entrenched paradigm.

In strategic management, strategic drift refers to the gradual movement of an organization's strategy away from changes in its environment because managers interpret change through an entrenched paradigm. This meaning comes from Johnson (1988) in Strategic Management Journal.[1]

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Nearby constructs

drift5 fields · 6 citationsjingle · one word, five constructsenvironment1 fields · 2 citationsanchor · a standalone constructmovement2 fields · 3 citationsjingle · one word, two constructs

References

  1. Johnson, G. (1988). Rethinking incrementalism. Strategic Management Journal, 9(1), 75-91. https://doi.org/10.1002/smj.4250090107

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