Construct · 1 fields · 1 citations

value co-destruction: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed
valueco-destruction1 CONSTRUCTValue co-destructionPLÉ · SERVICES MARKETING

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Services marketing

an interaction between service systems that lowers the well-being of at least one party, the counterpart of value co-creation.

In services marketing, value co-destruction refers to an interaction between service systems that lowers the well-being of at least one party, the counterpart of value co-creation. This meaning comes from Plé (2010) in Journal of Services Marketing.[1]

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Nearby constructs

interaction3 fields · 7 citationsjingle · one word, three constructsparty2 fields · 4 citationsjingle · one word, two constructsservice1 fields · 1 citationsanchor · a standalone construct

References

  1. Plé, L., & Chumpitaz Cáceres, R. (2010). Not always co‐creation: introducing interactional co‐destruction of value in service‐dominant logic. Journal of Services Marketing, 24(6), 430-437. https://doi.org/10.1108/08876041011072546

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