Construct · 1 fields · 1 citations

external information search: a standalone construct

One name. One construct. A landmark on the map.

● anchor · a standalone construct Nearest construct by meaning·not indexed

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Consumer research

the effort consumers spend gathering purchase information from sources outside their own memory.

In consumer research, external information search refers to the effort consumers spend gathering purchase information from sources outside their own memory. This meaning comes from Beatty (1987) in Journal of Consumer Research.[1]

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Nearby constructs

browsing3 fields · 5 citationsjingle · one word, three constructs effort2 fields · 2 citationsjingle · one word, two constructs gathering1 fields · 1 citationsanchor · a standalone construct

References

Beatty, S. E., & Smith, S. M. (1987). External Search Effort: An Investigation Across Several Product Categories. Journal of Consumer Research, 14(1), 83. https://doi.org/10.1086/209095

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